In 1990 Naturellement started its endeavour in a simple store-room in the food distribution complex, “Pour Tous,” with the idea of producing a few breakfast products for the community, as well as taking care of the surplus fruit from Auroville’s gardens and orchards. Initiated by two Swedish women, a few ladies from the nearby village were employed and trained. The hope was that the little enterprise would after some time be taken care of by the local women themselves.

But the women, mostly illiterate, needed help when the products quickly became popular and orders started coming from Pondicherry and Chennai.   Over the years, the demand for high quality food products  continuously grew and created what is our company today; a fully fledged modern production unit with an in house bakery as well as a restaurant and a gift shop, giving employment to over 30 women from the surrounding villages.